iii-design


AWSIDY REBRAND

A revision of the original Awsidy logo.

The brand itself was also redefined during this process. Straying away from traditional typeface in lieu of a more iconographic approach. 

 

'Bitting the Hand' for AWSIDY.

This design was inspired by the phrase, '...bite the hand that feeds you.'

But taking a more aggressive stance and illustrating a sense of self-defense, yet leaving the aggressor undefined.

 

Valentine's Day Postcard for Munjo Munjo

Tasked with creating an 'anti-valentines' or a non traditional postcard for a local shop, I decided to follow an awkward, nonchalant feel.

A niche card for those who would like to reconnect but also, wouldn't mind if you didn't.

 

'...and then it began to rain.'

Personifying the moment a storm cloud bursts.

 

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